CLASS ANALYSIS-MUSIC VIDEO ANALYSIS: SUMMERTIME SADNESS4

• mise-en-scene
• timeline analysis
• conventions of a music video
• how does the theme of the video match the song
• use of media technique-en-scene,sound,editing,camera,mood/sound,genre,structure

 

• mise-en-scene
• this music video is set out in the countryside for the most side, it is supposed to create the effect of an 80’s style music video

 

 

 

 

 

 

 

 

 

 

 

MEDIA TECHNIQUES-SOUND

SOUND

• diegetic and non-diegetic sound;synchronous/asynchronous sound motif, sound bridge,dialogue,voiceover,mode of address,sound mixing,sound prospective.
  • soundtrack:score,incidental music,themes and strings, ambient sound.

MEDIA TECHNIQUES-EDITING

EDITING

• Includes transitions of image and sound-continuity and non-continuity systems.
• cutting:shot/reverse shot, eyeliner match, action match,jump cut, crosscutting, parallel editing,cutaway; insert.
• other transitions, dissolve,fade-in,fade-out,wipe,superimposition,long take, short take, slow motion,ellipsis and expansion of time, post-production,visual affects.
• CONTINUITY EDITING-
• is the dominant editing technique found in narrative feature films, television shows and web content. it is to unify a series of disconnected shots into  scene that plays out in a logical fashion. this editing is smooth, continuos and coherent and appears invisible.
• part of what makes them so unique is that editing allows the viewer to see a wide shot cut to a close up-something our eyes don’t see in real life. this could make a story hard to follow, but continuity editing combined with solid narration allows the viewer to easily get immersed in the story.
• 
• NON-CONTINUITY/DISCONTINUITY EDITING-
• in continuity editing the effect is that the choices made are supposed to be invisible to be visible. these effects call attention themselves and violate viewers expectations of continuity.
• 
• THE 180 DEGREE RULE
• the first rule that any filmmakers needs to learn before they picks up his camera is the 180 degree rule.adherence to this rule is necessary to maintain continuity in your scene.

• what you do is create imaginary line across your set that you will not cross with the camera. this way if the actor is on the left side of the frame and stress on the right side in the master shot, they will stay in those establishing positions throughout the scene as the medium shots and close ups are editing together.
• if the camera has lost the line and the actress appeared from left and the actor from right,then this would disorientate because the established spatial continuity has been violated. once the spacial distance and positions has been established.you should not violate
• 

MEDIA TECHNIQUES: MISE-EN-SCENE

MISE-EN-SCENE:

production design:location,studio,set,design,costume and make-up.props

• the overall look of a film that illustrates the setting and visual style of the story. this includes the design of the sets,location choices, choice and supervision props.

LIGHTING

• lighting plays an important part in creating the atmosphere in a film the amount of light and direction of the light source can give meaning to the viewer of the film.e.g. lighting can be used to indicate the time of day.

KEY LIGHTING

• it is usually directed onto the main character. fill lighting can be added to soften the effect of shadows.

BACK LIGHTING

• it is used to create a silhouette. the character can be made to look mysterious due to the effect of the shadows. it can create a sense of impending doom and is often used in horror movies.

COLOUR DESIGN

• colour is one of the most important things in your scene because it can make it look completely different. the colour can be symbolic or suggestive.the colour differences can be used to suggest brightness or many different things. colour can make the audience feel various different emotions it is important for both film and marketing. e.g. in stores they use certain colours on their products to link them all in and sometimes to have the costumer hurry up.

PROGRESS REVIEW

 SEPTEMBER

• Use of media so far:
• 
• Last year in the first part of my media course i learned how to use premiere. when i was editing my product i learned how to add in credits and tittles add effects to my video, add in sounds, i also learned how to edit the sound to keep; on with the flow of my project and also add music.
• 
• during the production of my media product in the fist year of my media course i also learned how to use photoshop when i was creating a tittle and a company logo for my film. at first i had very minimal skills at using photoshop but as the year went on my skills where improved dramatically and i am sure that i will be able to put them to use during my A2 this year.
• 
• during the filming process last year when i was capturing the opening sequence of my film i was familiarised with the camera i learned how to focus it correctly and also how to use different shots and angles to create multiple affects.
• Improvements:
• add images to each

i have added relevant images to each of my post

• finish attack the block

i have finished my ‘attack the block’ trailer analysis

• add examples to back up therories

i have added examples to back up all my theories

• consider a hybrid genre to expand trailer appeal

i have decided to have to genres Drama/Crime

• capitals for tittles

i have put capitals in for all my tittles

Key TheoriesAL

TODOROV’S NARRATIVE THEORY

Todorov in 1969 produced a theory which he believed to be able to be applied to any film. he believed that all films followed the same narrative pattern.

EQUILIBRIUM-where we first meet the characters. Disruption-where something happens to effect the characters lives. REALISATION-where the characters realise they need to fix the situation. DIS-EQUILIBRIUM- the characters have to deal with the situation and often try and fix it. NEW EQUILIBRIUM- everything is restored back to the way it was or in a better place than it was when it started.

BARTHES-ENIGMA & ACTION CODES

Roland Barthes was a semiologist: basically he was paid to look at ‘texts’ and decipher how they were put together. if you imagine a text like a ball of string.can it be unravelled in more than one way.

his idea was ‘texts’ could be: OPEN-(unravelled in different ways) CLOSED(there is only one thread to pull on) Barthes decided that the threads you pull on try and unravel meaning are called NARRATIVE CODES. these include ACTION & ENIGMA CODES.

ACTION CODES

Action codes are significant events which move the narrative on in a particular direction. it applies to any action that implies a further narrative action e.g. a gunslinger draws his gun on an adversary and we wonder what the resolution of this action will be.

ENIGMA CODE

enigma codes pose questions to the audience which are then answered shortly after or later on in the film. e.g. who is she? where is she going? why is she doing that? they refer to any element in a story that is not explained and therefore,exist as a enigma for the audience , raising questions that demand an explanation.

STRAUSS-BINARY OPPOSITIONS

Levi Strauss believed that the world was split into a series of binary opposites. this means that one thing can only be defined in relation to something it isn’t.e.g. so a hero is only a hero if there is a villain.

PROPP-CHARACTER CODES

Vladimir prop developed a character theory for studying media texts and productions ,which indicates that there were 7 broad character types in the 100 tales he analysed, which could be applied to all media. what do you think the types might includes.

Hero: in every story there is a major character with whom the reader will normally associate most strongly and who is the key person around which the story is told.

The villain: the sharpest contrast against the hero is the villain,who struggles directly against the hero. the villain typically is morally bad, highlighting the goodness of the hero.

Princess: she may be the object which is deliberately sought by the hero, perhaps finding where the villain has taken her.

The helper: the hero is supported in his or her quest by a helper, who appears at critical moments to provide support.

The donor: the donor is a person who gives the hero something special,such as a magical weapon or some particular wisdom.

Dispatcher: an early role in the is that of the dispatcher who sends the hero on the mission.

False hero: a varient on the villain and a potential complication within the plot.whilst their motives may seem good at first it becomes clear they have villainous traits or are perhaps working for villain.

Princesses father: who constrains the princes or who may dispatch the hero on the mission to recuse her.

GENRE THERORY- DAVID CHANDLER

it was chandler who first identified that a genre is defined by conventions of content  (similar themes or setting) and form (including structure and style)

STEVE NEALE & JHON HARTLEY.

steve Neale added that it is not just repetition that makes a genre but they need to be different form each other to attract an audiences. Jhon Hartley stated that same text can belong to different genres at once.this adds to our idea of sub and hybrid genres.

key terminology

(Media product) means media text no matter weather it’s fiscal or written.

media tools-LIAR

L- language (codes&conventions) Media texts follow the same rules depending on the platform they use. TV&Film follow the rules of Visual Media.

-shot types_mise-en-scene_ editing_sound

I- institution- are the people who make the media texts. they can range from being big companies and conglomerates to small independent companies.

A- audience-people who listen/watch/read media texts are called the audience.audiences are grouped together by things such as their gender,age, how  much money they earn and their interest. institutions work hard to make their media text appeal to the right audience.

R- representation- the way real life is presented in the media is known as representation. groups of people, based on things such as aged, gender,race and social class, are often represented in a certain light so people begin to believe all people in that group are like that. this is called stereotyping.

MEDIA GENRE

Genre- we separate media into genre types.the word genre comes from the french word meaning type. media genes can apply to all different types of media product such as the horror film or the television “soap opera”. A genre can be recognized by it’s common set of distinguishing features. these features associated with genres style and content may be, e.g. -style,setting,characters,pops,colours and lighting

SUB AND HYBRID GENRES

genre can be more complex than one type at once. a sub genre category in a particular genre. like vampire movies in the genre horror. hybrid genre is two or more genres in the same text.such as a ROM-com (romantic & comment).

MEDIA NARRATIVE

in media studies,it is important to tell the difference between narrative and story. story=a sequence of events,known correctly as a plot.Narrative=the way those events are put together to be presented to an audience.

LINEAR NARRATIVE

as the name suggest. linear narratives follow a straight line. starting at the beginning ,moving to the middle and proceeding to the end of the story.

NONE LINEAR NARRATIVE

a none linear narrative is how a film uses different techniques to tell stories out of order to have a greater effect. e.g. flashbacks,out of sequence,dream sequences.

TECHNICAL AND SYMBOLIC CODES

TECHNICAL CODE-(signified): What something in an image technically is.this could be a character or a prop, a colour choice, language used, a camera shot or angle.

SYMBOLIC CODE-(signified): What the meaning or interpretation behind an image might be. such as the colour red representing danger, anger or passion, or a close up shot being used to show a characters emotions.